According to the U.S. Census Bureau, the top five growth states in the U.S. are in the West and South West. Equally impressive, 32.6 percent* of the United States new unit recreational vehicle registrations fall within the 11 states west of the Rockies.

In order to capitalize on their market share growth and momentum, Coachmen RV Group hired Scott Degnan as vice president of sales for the company's West Coast region. Physically located in California, Degnan will lead a dedicated West Coast sales team that oversees the sales of all towable and motorized Coachmen RV Group products in the western region.

The addition of Degnan and a dedicated western region sales team represents an aggressive series of moves by Coachmen RV Group to further expand its wholesale and retail sales. During the first four months of 2008, Coachmen showed considerable strength in national retail sales, with market share gains in nearly every product category.

"While we are pleased with our gains so far this year, our sales performance on the West Coast has not been what we've wanted," said Mike Bear, executive vice president for Coachmen RV Company LLC. "Through a dedicated West Coast Team, we will enhance the service that we provide to our current dealer base through aggressive sales training, inventory management and marketing analysis, as well as assure the appropriate focus on growing our dealer base."

Degnan has more than 20 years experience in sales in the RV industry and most recently was president of Alfa Leisure Inc.