RVIA Economic Impact Study

The Recreation Vehicle Industry Association commissioned an Economic Impact Study on the RV industry, released on June 7, 2016. The study found that the RV industry contributes about $49.7 billion in economic output or 0.28 percent of the Gross Domestic Product. Through its production and distribution linkages, the industry impacts firms in 426 of the 440 sectors of the United States economy.

Nationwide, the industry is responsible for 216,170 jobs, both directly and inderectly, creating an economic impact of $37.5 billion. The full study results, along with each individual state and congressional district's economic impact is available on the website by clicking here .

Lippert Launches Gold Circle Dealer Program

Mon Nov 7, 2016

147853766496912.jpgElkhart, Ind. — Lippert Components will launch its Gold Circle Dealer Program at this week’s RVDA show at Bally’s Casino and resort in Las Vegas.

During its Vendor Training +Plus seminar beginning at 9:30 a.m. Tuesday, Lippert personnel will explain how the program offers product support and marketing for participating dealerships when they agree to stock various Lippert products.

The program is an effort to strengthen partnerships Lippert and dealers. Gold Circle Dealers will be featured on Lippert’s dealer locator, a digital tool used by consumers to search for dealers that stock the Lippert products they need.

Lippert will offers participating dealers one-on-one, personalized marketing tailored to specific dealership needs and goals, regional advertising, and features on Lippert’s social media with personalized social media posts to increase exposure to target audiences.

“We’re excited to offer the Gold Circle Dealer Program to our network of loyal dealerships,” says Stephan Lussier, LCI’s Managing Director of Aftermarket. “We’ve put together a system of reciprocity designed to foster success for all parties that we’re extremely proud of. We knew we needed to improve upon, and elevate, the resources available to our dealer partners, and creating the Gold Circle Dealer Program is definitely a value-add.”