RVIA Economic Impact Study

The Recreation Vehicle Industry Association commissioned an Economic Impact Study on the RV industry, released on June 7, 2016. The study found that the RV industry contributes about $49.7 billion in economic output or 0.28 percent of the Gross Domestic Product. Through its production and distribution linkages, the industry impacts firms in 426 of the 440 sectors of the United States economy.

Nationwide, the industry is responsible for 216,170 jobs, both directly and inderectly, creating an economic impact of $37.5 billion. The full study results, along with each individual state and congressional district's economic impact is available on the website by clicking here .

Direct Mail Systems Hires Industry Veteran

Wed Jan 11, 2017

CLEARWATER, Florida - Jay Perrett, an RV industry veteran with 20 years of experience in marketing and sales serving RV dealerships, has joined Direct Mail Systems, Inc.

“I’m excited to partner with DMS. Direct mail projects a personality and the creative options are virtually unlimited," Perrett says. "I’m a strategic thinker passionate about providing cost effective direct mail solutions for RV dealerships. I enjoy creating, crafting and exploring all the possibilities with you. Direct mail puts your company’s RV dealership into the palm of customers’ hands.

“A successful marketing campaign is every business owner’s dream. Direct mail is a trusted form of advertising. People are more likely to pay attention to your message. It’s cost effective, reaches potential customers quickly, and offers you astonishing potential on your return on investment. We have numerous printing presses to provide both traditional and variable data direct mail; RV dealers want cost effective marketing programs that deliver a high return on investment and build brand loyalty and that’s what we do.”

Direct Mail Systems, Inc. is a full-service direct marketing company headquartered in Clearwater, Florida. The company provides all services from start to stamp in its 50,000 square-foot facility.

“We are very happy to have Jay on board. He brings a wealth of knowledge from the RV industry and has a proven track record,” DMS Director of Marketing Philip Dalimonte says.

With more than 30 years of direct marketing expertise, DMS are experienced professionals that have a proven track record of providing outstanding client service to a wide variety of commercial, non-profit and political clients across the country and around the world.

Perrett brings more than 20 years of experience in sales and marketing serving RV dealers.

“Regular, repeated mailings that provide exceptional value are the way to create big, predictable results,” Perrett says.

Perrett is a graduate of the University of Rhode Island with a degree in marketing. He and his family live in Seminole, Florida.

“My mission is honesty, ambition and providing outstanding customer service,” he says.