RVIA Economic Impact Study

The Recreation Vehicle Industry Association commissioned an Economic Impact Study on the RV industry, released on June 7, 2016. The study found that the RV industry contributes about $49.7 billion in economic output or 0.28 percent of the Gross Domestic Product. Through its production and distribution linkages, the industry impacts firms in 426 of the 440 sectors of the United States economy.

Nationwide, the industry is responsible for 216,170 jobs, both directly and inderectly, creating an economic impact of $37.5 billion. The full study results, along with each individual state and congressional district's economic impact is available on the website by clicking here .

Great Alaskan Holidays Launches 5-Part Commercial Series

Fri Jun 16, 2017

148129792574650.jpgAnchorage, Alaska - Great Alaskan Holidays, Alaska’s largest RV rental, sales and service business headquartered in Anchorage, has launched a brand new, 5-part television commercial series. The series, filmed on location in Eagle River, community neighborhoods and the company’s main facility in Anchorage, is a departure from previous themes (that will continue running simultaneously), yet remains centered on the company’s core business model, along with Alaska’s camping lifestyles.

The series quickly unveils its multi-spot theme as a comparison between RV camping and tent camping. Taking a modern family through the adventures of RV camping in Alaska, while also tracking the misadventures of a bumbling, single camper. From conveniences to inconveniences; from relaxation and family fun to the trials and tribulations that accompany lots of moving parts; and from easily touring Alaska to not-so-easily touring, Great Alaskan Holidays has taken a step forward with its advertising efforts, letting the viewer know there’s much more to an RV than simply a price.

“Great Alaskan Holidays is not only excited about introducing this new series to our communities, but also in any feedback it may generate”, Great Alaskan Holidays Director of Marketing Bob Johnson says. "We are leaders and innovators in our business and fully intend on reinforcing that position for our valued customer base of RV renters and owners. We are not business-as-usual. Our new, themed series is evidence that we are not only responsive to fluid market conditions, but that we are also willing to adjust our messages accordingly, continually captivating the interest of our customers, while entertaining them at the same time."