RVIA Economic Impact Study

The Recreation Vehicle Industry Association commissioned an Economic Impact Study on the RV industry, released on June 7, 2016. The study found that the RV industry contributes about $49.7 billion in economic output or 0.28 percent of the Gross Domestic Product. Through its production and distribution linkages, the industry impacts firms in 426 of the 440 sectors of the United States economy.

Nationwide, the industry is responsible for 216,170 jobs, both directly and inderectly, creating an economic impact of $37.5 billion. The full study results, along with each individual state and congressional district's economic impact is available on the website by clicking here .

Protective Asset's Sheldon to Present Two Workshops at RVDA Convention

Fri Aug 11, 2017

150056571218497.jpgFairfax, Va. - The F&I track at the RV Dealers International Convention/Expo will provide a variety of sessions to help dealers provide outstanding customer service to today’s millennial buyers, while understanding the importance of ethics and customer satisfaction. The convention is set for Nov. 6-10 at Bally’s in Las Vegas.

Paul Sheldon of Protective Asset Protection, will present two topical workshops at this year’s convention:

“Menus for Millennials: How to Increase Product Sales with Today’s Customer”
Wednesday, Nov. 8 from 9-10 a.m.
Thursday, Nov. 9 from 3:15 - 4:15 p.m. (Repeat)

Today's consumers have a world of information at their fingertips. Some selling systems in F&I haven't kept up. It’s not just about having high tech menus on iPads, it's more about quality presentations to customers. In this seminar, attendees will discover the keys to successfully selling F&I products to well-informed, highly-connected customers.

• Why selling F&I products the same old way doesn't work
• Learn how to package products to fit each customer
• How to leverage technology in F&I

"Creative Tweets Can't Replace Exceptional Customer Service"
Thursday, Nov. 9 from 4:30 - 5:30 p.m.

Twitter, Instagram, and Facebook are all great tools for bringing customers into the dealership. However, personal relationships are still important and the level of customer service will determine conversion rates, profitability and repeat and referral business. This seminar will teach the three most important things that make the difference between customers buying and customers leaving.

• The No. 1 thing customers want when they come to the dealership
• How to present to the "I know everything" generation
• The keys to getting and keeping customers for life

Paul Sheldon, of Protective Asset Protection, began his career in retail sales and was recruited into the F&I services business. During that time, he became a training partner with J.D. Power and Associates, working with dealers and manufacturers to help improve CSI scores and profitability. His Customer-Focused Selling, High Value F&I and Customer Service Excellence courses have helped dealers grow in sales, profitability, employee and customer retention.

The RV Dealers International Convention/Expo is sponsored by RVDA – The National RV Dealers Association, RVDA of Canada and the Mike Molino RV Learning Center and each year the Convention Committee focuses on featuring new presenters like Ken Barnes, Myril Shaw, Adam Lafurgey, Brian Barlow and Scott Meyer to keep the content relevant and fresh for dealers.

The convention will also feature an expo of the RV industry’s top companies offering products and services to help dealers improve profitability. Companies interested in partnership and sponsorship opportunities and exhibitor information can contact Julie Newhouse at 703-364-5518 or send an e-mail to jnewhouse@rvda.org.

Visit www.rvda.org/convention for regular updates as the convention approaches. You can also get convention updates on LinkedIn, Twitter and Facebook.