RVIA Economic Impact Study

The Recreation Vehicle Industry Association commissioned an Economic Impact Study on the RV industry, released on June 7, 2016. The study found that the RV industry contributes about $49.7 billion in economic output or 0.28 percent of the Gross Domestic Product. Through its production and distribution linkages, the industry impacts firms in 426 of the 440 sectors of the United States economy.

Nationwide, the industry is responsible for 216,170 jobs, both directly and inderectly, creating an economic impact of $37.5 billion. The full study results, along with each individual state and congressional district's economic impact is available on the website by clicking here .

Web Exclusive: Airstream Globetrotter Gets Solid Feedback at Shows

Wed Dec 6, 2017
Author: Scott Hansen

150790961972469.jpgAirstream’s new travel trailer, the Globetrotter, has received very solid feedback from dealers and customers, Airstream Vice President of Sales Justin Humphreys says.

The Globetrotter was officially launched during Adobe MAX, the Creativity Conference, on Oct. 18 in Las Vegas, as well as the concurrent California RVIA Show in Pomona. The reason it was launched during a design conference was to get the word out to the design community, Humphreys says.

“A lot of designers go to that conference and we like to get our products into that design community,” he says.

The Airstream Globetrotter is the product of an international collaboration with Astheimer Limited, a renowned UK-based design studio. The interior of this new offering presents a modern, refined look that celebrates minimalism with supple curves and symmetry.

The new design includes clean lines and reflective curves on the exterior, large, panoramic windows that allow more natural light to fill the inside and European coated fabric that was used for the upholstery to give the furniture a sleeker, modern look. The cabinetry and walls are styled with the Copenhagen Cream color, a dark wood coloring, while the flooring is an off-white.

“Nearly 70 years ago our founder Wally Byam and his lifelong friend, Cornelius Vanderbilt, painted the word ‘Globe Trotters’ on the side of their Airstream and set out on a European adventure,” Airstream President and CEO Bob Wheeler said in an initial press release announcing the product. “We created the Globetrotter to capture the spirit of Wally’s wanderlust, Neil’s fondness for Europe, and their mutual love of modern design. The end result is a travel trailer that blends the classic Airstream look with a style that truly sets it apart.”

Additional features on the interior include aluminum walls, a curved headboard and cabinets, wrap-around upholstery, recessed speakers and backlighting throughout the coach. The Globetrotter is available in four interior décor choices based on the dark walnut and natural elm themes.

The Globetrotter measures at 27 feet long and has three sleeping areas throughout. One queen bed is in the bedroom area, while a lounge/bed is in the living area with a dinette which can also be converted into another lounge/bed.

“The intent of the Globetrotter is to find the next generation of Airstream from a design standpoint,” Humphreys says. “We did that with the International back in the early 2000s and it took the market by storm in that it was our first mid-century-looking Airstream with all aluminum on the interiors rather than vinyl and rag and tag ceilings. Our take with the Globetrotter was asking ourselves ‘What is our next step?’ And this is what came of that.”

All four of the interior décor colors were on display at the RVIA Show in Louisville, Kentucky Nov. 27-30 and Humphreys says the response was a “home run.”

“Dealers really liked it. Right now, we have one floorplan but we’re looking to expand it,” Humphreys says. “The early retail response has been very solid. We’re always wanting to thread the needle between mainstream and innovation. To have both function and form, which is rare to find.”