RVIA Economic Impact Study

The Recreation Vehicle Industry Association commissioned an Economic Impact Study on the RV industry, released on June 7, 2016. The study found that the RV industry contributes about $49.7 billion in economic output or 0.28 percent of the Gross Domestic Product. Through its production and distribution linkages, the industry impacts firms in 426 of the 440 sectors of the United States economy.

Nationwide, the industry is responsible for 216,170 jobs, both directly and inderectly, creating an economic impact of $37.5 billion. The full study results, along with each individual state and congressional district's economic impact is available on the website by clicking here .

Exclusive: Southern Named Official RV Dealer for Atlanta Speedway

Tue Jan 30, 2018
Author: Jeff Thomas

151733184420673.pngIn a rare move, but one that could potentially be emulated by other RV dealerships, Southern RV, a McDonough, Georgia-based, family-owned and operated RV sales and service company, has signed on as the official RV dealer and service provider of Atlanta Motor Speedway.

Barry Clement, marketing manager for Southern, said speedway officials were only aware of one other such partnership at a NASCAR track in Kentucky. But the arrangement is mutually beneficial, with the track getting support for the many campers attending events, such as the 10,000 already signed up to attend the Monster Energy NASCAR Cup Series in late February, and the dealership getting sales and advertising from a captive clientele.

“We are proud to establish a mutually beneficial relationship with Atlanta Motor Speedway,” says Brad Walden, Southern RV president and CEO. “Our core clientele has much in common, and collectively, we will enrich the trackside RVing experience. AMS has an amazing rapport in the local community and actively wants to add value to the travelers that stay onsite. Together, I am sure we will improve the community-host offering and hopefully bring more benefit and value for all of their events. We’re proud to have affiliation and truly hope to benefit for many years to come.”

Clement said the dealership is “right around the corner” from the speedway, but also will have a pop-up shop at the speedway site.

“We’ll have some last-minute products there, power adapters, sanitation needs. If they forgot it at home, we’ll have it there for them,” he says.

The advertising alone makes it a worthwhile venture for Southern, not to mention the fact that there’s always the off chance a participant will have need for some hauling assistance. Service techs will be at the speedway performing some minor service operations, such as wiring, he says.

While the Monster Energy series Feb. 22-25 is a big kickoff to the partnership, Southern RV also will continue to service the speedway through the year. But during the big race weekend, a Southern RV sales representative will be on site, and a collection of RVs offered by the company will be on display inside the AMS FanZone.

Serving the greater Atlanta area since 1980, Southern RV offers a multitude of brands such as Winnebago, Jayco, Thor, Keystone, Heartland, CrossRoads and more.