RVIA Economic Impact Study

The Recreation Vehicle Industry Association commissioned an Economic Impact Study on the RV industry, released on June 7, 2016. The study found that the RV industry contributes about $49.7 billion in economic output or 0.28 percent of the Gross Domestic Product. Through its production and distribution linkages, the industry impacts firms in 426 of the 440 sectors of the United States economy.

Nationwide, the industry is responsible for 216,170 jobs, both directly and inderectly, creating an economic impact of $37.5 billion. The full study results, along with each individual state and congressional district's economic impact is available on the website by clicking here .

Heartland RV Luxury Toy Hauler Generates Record Sales

Thu Mar 8, 2018

152052592380708.jpgThe winter show season generated record-setting results for Heartland Recreational Vehicles LLC’s Road Warrior brand, a luxury fifth-wheel toy hauler.

Andy Wesdorp, general manager for Road Warrior and Heartland’s flagship Landmark line, reported that shipments increased 56 percent in January from a year ago, marked by an all-time sales high during the Florida RV Super Show in Tampa.

“Tampa was gangbusters,” says Wesdorp. “We were represented by Optimum RV and the traffic never stopped. They just did a fantastic job.”

According to Wesdorp, Road Warrior’s “dynamic floorplans and enhanced interior feel” are resonating with consumers. New features for the 2018 model year include a 50-amp power cord reel and “Zero G” entry steps. Road Warrior also has created a unique look with an “Infinity lighting” slide-out fascia and silver metallic painted cabinet doors. In addition, three floorplans offer swivel bar stools with granite-look seats that fold up for storage.

Two new models in the lineup include the 396 with an unobstructed 15-foot garage, solid-surface breakfast bar, and a walk-though bathroom that creates more space with a linen closet built into the bedroom slide, according to the company. The 387 is a two-axle floorplan with a 13-foot garage that incorporates Road Warrior’s best-selling kitchen design.

“In the last 14 months we have been able to dedicate a factory, along with engineering, sales and design teams specifically for Road Warrior,” says Joel Eberlein, senior GM for Road Warrior, Landmark, Elk Ridge and Big Country. “This has afforded the brand its own identity.

“These are some really exciting times,” Eberlein says. “Heartland has given us the resources to think outside the box and build what toy hauler consumers want. Just as important, our dealer partners are really enthused and behind the product. Everything is clicking and we’re on track for a strong 2018.”