October 2000       Vol. 26 No. 3

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CONTENTS

Cover Story

FMCA Convention turns prospects into customers in Maine! Clams, Lobsters and Million-Dollar Motorcoaches

Contributing Editor Bob Zagami visited FMCA's 37th Annual Summer Grand National Convention at Brunswick Naval Air Station in Maine. See this major consumer event that is also a major trade event through the awestruck eyes of a first time visitor. Learn why he believes this show is one of the best-kept travel secrets in America.

Salesmanship
It's OK to Say NO !

In Fact, It's about Time You Did.

Read Bob Zagami's rather unique approach to selling new customers and retaining existing customers by telling them no instead of yes. Learn how Zagami uses it in his daily business and how it helps bring more customer loyalty.

Twenty-five years ago this month ­ October 1975

As part of RV News' 25th Anniversary celebration this year we look back 25 years to the October 1975 issue of RV News. Learn what the big news was back then and what issues were important. Also, see if you can identify our featured person from RV News' photo archive.

RV Technician Magazine Enters Second Year of Publication Under RVDA Education Foundation Stewardship

It's been a year since the RVDA Education Foundation acquired RV Technician magazine from D&S Media Enterprises, publisher of RV News. See how the magazine has faired during its first year at RVDA and what plans the association has for the future. Learn what the industry needs to do to help make the publication an even greater value to the service side of the RV industry.

San Diego Union Tribune Taps Web Site Management to Provide RV-Related Content for SignOnSanDiego.com Web Site

Web Site Management, Inc., and the San Diego Union Tribune recently entered into a licensing agreement calling for Web Site Management to design and implement RV classified ad content to the newspaper's web site, SignOnSanDiego (www.signonsandiego.com). Learn how this new venture is helping dealers nationwide and what plans Web Site Management has for taking this program to other markets.

Onan Announces Factory "On the Road"
Training Schedule

Onan is a world leader in the design and manufacture of power generation equipment including a complete line of gasoline, LP and diesel-powered generators, for all types of motorhomes and travel trailers. They have announced their schedule for "On the Road" product training through Spring 2001. See the schedule here.

Interior Official Discusses Changes at Bureau of Land Management

Read about changes at the Bureau of Land Management (BLM) as reported by Sylvia Baca, assistant secretary of the Interior for Land and Minerals Management. Find out why she says, "Recreation is a big part of what we do at BLM".


Editorial

     

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