Airxcel hired Mark Brodie as its director of digital marketing.
Brodie will oversee the online-based marketing efforts for Airxcel’s 11 RV-specific brands and leverage digital media and analytics to drive brand awareness and sales growth.
Airxcel said Brodie will work parallel with Chris Gorski, director of product marketing.
Most recently, Brodie was the senior director of marketing for Viega LLC, a manufacturer of plumbing and HVAC solutions. Before that, he founded Studio 27, a commercial photography and video studio.
“We are exceptionally pleased that Mark has joined the Airxcel marketing leadership team,” said Piar Adams, VP of marketing and aftermarket sales. “He possesses the unique combination of successful digital marketing campaigns, proven insight into the tech side of his craft and the creativity to engage customers in a natural manner.”
Brodie has a bachelor of arts in photography from the Brooks Institute of Photography in Santa Barbara, California.
