Go RVing will talk ways to work with community influencers during a presentation at the RVDA Virtual Convention/Expo.
“All PR is Local: Using Community Influencers to Grow Your Business” will take place at 1 p.m. Nov. 13, led by Courtney Bias, Go RVing’s director of strategic marketing and communications. The event is scheduled Nov. 9-20.
Bias will teach attendees how to identify potential social media allies in the community, create general local PR and raise a dealership’s profile to help reach qualified customers, along with leveraging Go RVing assets to create content. The session will be available for on-demand viewing after its initial webcast through the convention digital platform.
On-demand sessions, Vendor Training +Plus workshops and virtual booths will be accessible anytime from the beginning of the show through Jan. 31, 2021.
