Jayco, NRVTA Collaborate on Educational Videos

A picture of the Jayco University logo, a black and white coat of arms with a blue Jayco bird in the center

The National RV Training Academy (NRVTA) finalized its first round of training videos to help educate Jayco owners about new RV operation.

Trey Miller, vice president of marketing for Jayco, said the manufacturer would like consumers to enjoy their RVs rather than try to figure out, through trial-and-error, how their equipment works or what it is supposed to do.

“After our new RV owners have completed their dealer walk-through and drive off the lot,” Miller said, “we want them equipped with all the useful information about how to use their RVs more efficiently in order to truly enjoy their camping experiences.”

For several years, Jayco wanted to expand its video library to provide training materials to owners. Because of new RVs’ steady demand, Miller said the company had to allocate more resources to meeting the demand with quality RVs.

After our new RV owners have completed their dealer walk-through and drive off the lot, we want them equipped with all the useful information about how to use their RVs more efficiently…

In 2022, Miller contacted Tony Flammia, NRVTA’s director of sales and marketing, about collaborating on producing training videos exclusively for Jayco products. Last summer, Flammia, Director of Education Todd Henson and contributing editor Garrett Syfrett traveled to Jayco headquarters in Middlebury, Indiana.

The crew spent a week producing more than 70 high-definition video walk-through orientations for Jayco towable RVs. The videos focused on items found on specific Jayco units.

“We recommend our dealers highlight specific proprietary features when conducting walk-through orientations, and the videos do that in detail as well,” Miller said. “We specifically zeroed in on our proprietary JayCommand system, which allows users to control various functions in their RVs from a smartphone app or tablet. We know understanding those functions will greatly improve the RVing experience for our owners.”

With videos completed for Jayco towable units, the crew now will focus on creating a similar series for Starcraft and Highland Ridge towable brands and their proprietary TravelLINK Smart RV systems.

The project’s next phase will center around producing videos about Jayco and Entegra Coach motorhomes.

“When our customers pick up their new RVs, we know they are excited,” Miller said. “However, the amount of information presented to them during a several-hour walk-through orientation can be overwhelming. It is easy for them to forget some important instructions. By making the videos available on an app created by NRVTA, customers have a way to review features and information whenever it is convenient for them.”

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