Thor Industries, Inc., announced it will leverage its social media and online presence to encourage contributions to its nonprofit partners, include Care Camps, this GivingTuesday.
GivingTuesday is observed on the first Tuesday after Thanksgiving. It is a global generosity movement that encourages donations to charitable organizations in communities around the world, Thor stated.
Thor said it will focus on conserving public lands for the enjoyment of RVers and outdoor enthusiasts and connecting individuals dealing with severe illnesses to the restorative, healing and therapeutic benefits of nature.
Donations can be made by going to http://www.thorindustries.com/giving-tuesday and can benefit any of Thor’s three nonprofit partners:
- Care Camps—sleep away camps helping children with cancer enjoy care-free time focused on fun, friends and activities rather than their illness. Facilities at Care Camps are fully equipped with necessary medical supplies and volunteer professionals to meet cancer-related needs.
- National Forest Foundation (NFF)—the only nonprofit dedicated to addressing the challenges facing 193 million acres of national forests and grasslands, including wildfires, insects, disease, preservation and maintenance of camp sites and trails, and funding shortfalls. Visited by millions each year, national forests experienced a double digit increase in use during the COVID-19 pandemic.
- First Descents—provides life changing outdoor adventures for young adults impacted by cancer and other serious health conditions. Participants experience free outdoor adventure programs empowering them to climb, paddle and surf beyond their diagnosis, reclaim their lives and connect with others.
“Working with NFF, First Descents and Care Camps is an honor for the Thor family of companies,” Thor President and CEO Bob Martin stated. “We know from our own experiences that nature is a great connector and healer, regardless of who you are or where you are from. We hope others who are passionate about nature and its healing power will join in our support of these organizations on GivingTuesday.”
For those living with cancer, Thor said connecting to nature and experiencing adventure has been proven to support treatment and influence positive outcomes. First Descents’ Prescribe Adventure campaign engages healthcare professionals to empower young adults to connect with their peers through community and adventure. The organization’s research shows its programming improves survivorship.
“As a First Descents Board Member and doctor, I’ve witnessed the power of adventure to transform the lives of adolescent and young adult (AYA) patients,” stated Dr. Brandon Hayes-Lattin, First Descents Vice-Chair and Medical Director of the OHSU Knight Cancer Institute’s Adolescent and Young Adult Oncology Program. “By connecting them with a community of their peers, they’re creating a support system that is difficult to find in a hospital or treatment center.”
