Brown and Brown Names Europe CEO

A picture of Mike Bruce, who was promoted to be Brown & Brown's CEO of Europe.

Brown & Brown, Inc. promoted Mike Bruce to CEO of Brown & Brown Europe. Bruce formerly was the CEO of Global Risk Partners (GRP), which was acquired by Brown & Brown in July 2022.

In his new role, Bruce will lead Brown & Brown’s overall European strategy.

Barrett Brown, president of Retail and executive vice president, said: “To be successful, you need to adapt, collaborate and think one step ahead. Mike has consistently proven that he can help optimize processes for multiple businesses, using creative strategies and solutions to drive positive outcomes for our customers and teammates.”

Bruce said his goal is to enable the European teams to build more connectivity and leverage Brown & Brown’s financial strength and scale with insurers, customers and potential acquisitions.

“Our teammates will be able to derive value from our combined capabilities and deeper collaboration,” Bruce said. “‘The Power of We’ is one of Brown & Brown’s consistent cultural focuses, which I am excited to have the opportunity to facilitate in our growing European operations.”

Bruce will work directly with Brown & Brown senior leaders Barrett Brown, executive vice president; Chris Walker, executive vice president; and Stephen Boyd, executive vice president.

Powell Brown, Brown & Brown president and CEO, said: “The growth trajectory in Europe is a testament to our teammates in the United Kingdom, Ireland and beyond; the attractiveness of our acquisition solutions; and the effectiveness of our model. We feel very positive about our global value proposition as we increase collaboration and look to make future investments. We are confident that Mike is a leader that will assist in implementing our collective vision.”

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