Memorial Day weekend proved “impressive” after COVID-19 pandemic uncertainty and associated closures, with 80% more camper check-ins at Kampgrounds of America (KOA) sites compared with last year.
KOA stated in addition to the camper influx, the organization’s system check-ins were up more than 14% from the company’s record 2019, sparking a “robust return” to camping across the U.S.
“To say that campers both new and returning are eager to get back out to camp is an understatement,” KOA President and CEO Toby O’Rourke said. “Last year, we had our best fall on record as restrictions were lifted and people started to explore and travel. That trend is not only continuing, but growing as we look at Memorial Day and the summer.”
Looking ahead, the company’s advanced deposits are up 95%, representing a 60.7% spike over last year and 2019, respectively. The growing demand sparked KOA to add improved search functionality to its website, which allows users to see availability when booking online.
KOA stated campsites are booking fast on weekends and holidays, but campers should be able to find ideal sites in all regions.
“Our research and system numbers make it clear that camping is surging,” O’Rourke said. “It is critical that KOA.com provides campers the tools and ease of use they need to find a quality site easily across our campgrounds.”
This year, KOA has seen its short-term nights increase 80% over 2020. When compared with 2019 – a record year after nine consecutive years of growth – the KOA system reported an 18.5% spike in short-term camper nights.
