EXCLUSIVE: Service Provider Releases Dealer-Focused AI Chatbot

A picture of Roadie, the AI chatbot for RV dealerships created by Insider Perks.

Insider Perks, a marketing and technology service provider, released an AI chatbot customized for RV dealerships.

Called Roadie, the AI-based chatbot features more functionality than typical website chatbots, founder and CEO Brian Searl said.

“Imagine a world where your dealership never sleeps, where every customer query is answered instantly and where your sales leads are pre-qualified,” Searl said. “That is the world Roadie creates. Roadie is your tireless team member, always ready to enhance the customer experience and free up your staff to focus on what they do best.”

Searl said Roadie is artificial intelligence tied directly into an upgraded ChatGPT model. Insider Perks layers training data customized to each dealership to ensure the responses are in line with the RV dealer’s desires. If Roadie does not know the answer, the chatbot will respond with a consumer-focused answer and refer the consumer to a dealer-chosen contact method.

Among Roadie’s benefits, Searl said, is reducing employees’ workload. Individual responses to each question do not need to be inputted first by RV employees. Instead, Roadie provides specific answers, freeing staff to perform other work and wait for Roadie’s referrals. Searl said Roadie can answer detailed questions on specific inventory, such as “What models work for a family of four?” and “Compare the amenities of these two models for a family with a 7-year-old girl and a Labrador retriever.”

Finally, Searl said Roadie is available 24/7 all year long. The chatbot can answer questions about the specific dealership but also anything ChatGPT knows, including why a roof might be leaking or how to change a bulb in the refrigerator.

“Roadie is your secret weapon in the sales process,” Searl said. “We can train Roadie to drive more qualified leads to your salespeople, helping them close deals quicker, and driving revenue for your dealership.”

For more information or to schedule a demo, visit www.insiderperks.com, book a demo directly by clicking here, call Searl at 216-232-3105 or email [email protected].

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