Go RVing’s 2025 national marketing campaign, “Just Beyond Your Door,” won a Silver Best of Category Adrian Award for paid media video at the 2025 Hospitality Sales & Marketing International Adrian Awards.
Go RVing Senior Vice President and CMO Karen Redfern said the campaign was recognized for its creative excellence and success in connecting with today’s consumers.
“This award is a testament to the power of using advanced technology to share the authentic, one-of-a-kind experience of RV travel and reflects how deeply our message resonates with travelers seeking the unique freedom of the RV lifestyle,” Redfern said. “Success in the paid media video category proves that when you connect with your audience through emotion, you do not just reach them, you move them.”
Go RVing said the campaign was developed by the company’s creative agency partner BVK and produced with Covert and Gemini Films.
“‘Just Beyond Your Door’ leverages cutting-edge LED volume stage technology to immerse viewers in life-like landscapes spanning all four seasons,” Go RVing said. “The result is a visually compelling spot that captures the spirit of RV travel: spontaneous adventure paired with the familiarity and comforts of home.”
Go RVing said the ad, which was released in May 2025, has been viewed hundreds of millions of times across platforms including Netflix, Hulu, Disney-Plus, Prime Video, YouTube and AppleTV.
The award was presented at the 2025 Adrian Awards ceremony Feb. 18.
