Go RVing’s new dealer tie-in spots are now available in the Go RVing industry portal for RV dealers, state dealer association and their affiliated ad agencies. The new spots are 25-second Go RVing’s new ad cuts with a five-second tag at the end for dealers to include information about their local dealerships.
Over 80 new photos have been added to the industry portal.
Go RVing’s new multimedia marketing communications campaign is focused on family adventure, couples and outdoor travel benefits. The campaign emphasizes RV travel flexibility and affordability, RVIA said.
The advertisements are an easy and cost-effective way to tie-in to the national Go RVing campaign in local markets without the commercial production costs, RVIA said. Two versions are available to choose from and can be previewed before making a purchase.
Dealers who participate in the program will receive updated Go RVing promotional materials for display at their dealership, retail shows and other special events.
Interested dealers can go to the industry-only portal, contact RVDA’s Chuck Boyd at [email protected] or 703-591-7130 x113 or call the RVDA member service hotline at 888-687-7832.
