Priority One Financial Services is integrated with Lightspeed’s dealer management system (DMS).
Priority One said dealers can connect customers with the company using Lightspeed’s platform.
The companies said the integration expedites finance applications by pre-populating customer information from Lightspeed. The integration reduces duplicate entries for dealer employees and syncs funding details within both platforms to improve reporting.
Priority One Vice President of Corporate Initiatives Nicole Armstrong said, “Connecting customers with financing has never been easier. The modern dealer needs efficiency, which is why Priority One integrates with all the essential platforms that dealers use. This Lightspeed collaboration saves time, improves communication and delivers a smooth experience from start to finish.”
To get started, dealers can call their Priority One account executive or find the Priority One F&I integration on Lightspeed’s subscriptions page and click “Sign Up.”
Dealers who do not have Lightspeed can visit https://www.lightspeeddms.com/request-a-demo/ to learn more.
