Rev Recreation Group Highlights Dealer Initiatives

A picture of REV Group American Dream 2021 unit

Rev Recreation Group (RRG) touted its new initiatives and products that aim to support its dealer network selling American Coach, Fleetwood RV and Holiday Rambler brands.

In February, RRG launched a new, quarterly e-newsletter called “Dealer Connect” to share news and updates. The publication offers information on new digital tools that RRG is creating to support dealers, as well as digital campaign details for increasing lead generation and subscribers to the RV owner newsletters for American Coach, Fleetwood and Holiday Rambler.

“RRG has one of the best and longest standing dealer distribution networks in the industry,” the company’s director of marketing, Deb Stapel, said. “Whether we are bolstering our dealer communications or designing products that our dealers are seeking, we are committed to continuously improving our dealer support.”

Following its Dealer Connect debut, RRG unveiled the American Dream 39RK model in March this year.

RRG stated those interested in receiving the Dealer Connect e-newsletter should contact their company sales representative.

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