RVIA Study Finds Millions Set to RV This Weekend

A header image with a sepia yellow tone background of a family sitting around a campfire, just outside their RV.

With cooler weather, fewer bugs, and fall festivities at campgrounds beginning, a new RVIA study found 16.1 million Americans plan to Go RVing over Labor Day Weekend.

The total is up 34% from the 12 million who planned on RVing over Memorial Day weekend.

The study, commissioned by RVIA and conducted by Cairn Consulting, said 38 million Americans plan to have some RV experience this fall.

Millennials have the highest RV travel intention for the fall, RVIA said, with 40% saying they definitely will take an RV trip this fall.

Continuing the work from the road trend, 19% of leisure travelers have worked from an RV in the past year and 29% say they are considering working from an RV in the coming year.

Millennials show the greatest intention to work from an RV in the coming year (59%) followed by Gen Z (44%) and Gen X (35%).

In all, the study said 120 million individuals, or 62% of all leisure travelers, plan to travel this fall. Over Labor Day weekend, 95 million individuals plan to travel.

Among the top reasons cited for fall traveler were cooler weather, outdoor recreation being better in the fall, fewer bugs/pests, campground Halloween celebrations and fall foliage tours.

RV News magazine spread
If you are employed in the RV industry and not a member of the trade media, Subscribe for Free:
  • Daily business news on the RV industry and the companies and people that encompass it
  • Monthly printed and/or digital magazine filled with in-depth articles to increase profit margins
  • Statistics, data and other RV business trade information
Scroll to Top