Professional trainer Peter Chafetz of Protective Asset Protection will present an F&I workshop twice and a separate workshop to help sales staff build rapport and communication with their customers during the 2022 RV Dealers Convention/Expo.
The convention/expo will take place Nov. 7-11, 2022, at Caesars Palace in Las Vegas.
At 2 p.m. Nov. 9, and again at 10:15 a.m., Nov. 10, Chafetz will host, “The Menu: It’s More Than Just a Piece of Paper.”
The seminar will cover the origination of the option selling process, or the “menu,” as it is known today. Chafetz will discuss the events that led to the menu’s development 23 years ago. He will spend the remainder of the session reviewing how to combine all the available elements, in a step-by-step process designed to maximize the impact of the menu presentation.
Learning objectives for this session include:
- What the menu was originally designed to do, and why.
- A step-by-step process to work through the menu presentation consistently and effectively.
- How to avoid the common mistakes that are costing F&I departments around the country.
At 4:30 p.m. Nov. 10, Chafetz will present, “The Sales Turn Over (TO) Process: Steps to Transfer Both Trust and Information” in the sales track.
This seminar looks at the transfer of trust between departments during the process of a sale and will also discuss a transfer of information from the sales team to the F&I department.
- Learning objectives for this session include:
- The interconnected nature of all the departments in the store.
- What F&I products truly do (solve problems) for the customer.
- How to add questions that will aid the F&I department to the sales process fact-finding step.
Register for the convention here.
Companies interested in partnership, sponsorship, exhibiting, and Vendor Training +Plus opportunities can contact Julie Newhouse at (703) 364-5518 or send an email to [email protected].
