Melanated Campout and Winnebago Industries have formed a partnership to spearhead change in the camping and outdoor communities.
Melanated Campout is a camping collective created to encourage people of color to embrace the outdoors. Winnebago Industries manufactures outdoor lifestyle products.
“Partnering with Melanated Campout allows us to support an organization with an incredible history of conceptualizing and executing large-scale events that center on inclusion,” said Jil Littlejohn Bostick, Winnebago Industries’ head of diversity, equity, and inclusion. “We recognized an immediate synergy between our goals for ‘all in, outdoors,’ our initiative to drive DEI in the outdoors, and the work their team is doing. After a successful collaboration for this year’s event, we look forward to continuing our partnership and identifying more opportunities to create meaningful change in the outdoors.”
The Melanated Campout co-founders’ mission is to extinguish misconceptions about people of color and their interest in outdoor adventures. Each summer, the organization welcomes hundreds to a designated campground for their annual event. The group welcomes novice and experienced campers.
The event itinerary includes activities such as yoga, guided fishing, and lip-sync battles. Melanated Campout hosted more than 1,000 campers in the four years since its inception.
“We are so grateful for Winnebago Industries’ support as we continue to grow the Melanated Campout community,” said Jocelyn McCants, Melanated Campout co-founder. “To be recognized by a leading company in the outdoor space marks a significant milestone for our growth as an organization, and we are excited to build on this partnership to benefit our campers.”
For more information on Melanated Campout, click here.
