As the American Coach brand celebrates 30 years, its manufacturer is planning an anniversary rally and launching a renewed American Tradition coach.
REV Recreation Group, a subsidiary of REV Group, Inc., said it will launch an exclusive membership platform Platinum Experience. The American Coach Association (ACA) will conduct a 30th anniversary rally for members in November, and American Coach will release an American Eagle anniversary edition, with limited availability.
“We are very proud to be celebrating American Coach’s 30th anniversary,” said Bill Reith, vice president and general manager of REV Recreation Group in Decatur, Indiana. “Our customers prompted the launch of American Coach and it’s a great joy for our skilled team, some who’ve worked with the brand for 30 years, to experience the pride our customers feel for their American Coach motor coaches.”
ACA members will gather Nov. 1-6 for the 30th Anniversary Rally at Paragon Casino RV Park in Marksville, Louisiana. For more information, on the rally, click here.
REV Recreation Group unveiled the first American Coach in 1991, the American Eagle. With interior accommodations meant to replicate the comfort of home, the American Eagle is the flagship of the brand.
Over the past three decades, American Coach has brought new innovations to the industry. Among these, the company stated, are the first modular bridged chassis, which led to the exclusive Liberty Bridge chassis and the full-wall slide out. American Coach is also the first coach to offer a digital dash, the company stated.
For the anniversary year, American Coach debuted the new American Tradition in three floorplans, including a 37-foot model. The American Dream and American Eagle also are available in multiple floorplans. The Anniversary Edition American Eagle will feature hydro-dipped cabinetry – typically found in high-end yachts, the company stated.
