Opinion: Listen First to Properly Handle Interest Rate Objections
July 27, 2023
This month, we dive deeper into a specific way sales professionals can demonstrate empathy and use empathy. Start by listening fully first.
New Blogs, Opinions & Advice
Opinion: Keeping Your People Motivated in Tough Times
July 21, 2023
The best leaders I have been around make doing three actions relentlessly a habit, especially when times are toughest—they connect, they communicate, and they provide a clear sense of purpose.
Opinion: How Important Is Offering Roadside Assistance?
July 18, 2023
As the RV selling season rolls along, many F&I professionals begin to skip some winter training knowledge and skills they learned.
Opinion: AI, Your Dealership’s Next Big Thing
July 13, 2023
Here comes change again. Just when you thought you caught up to the post-Covid marketing trends. You have not seen anything yet.
Opinion: Retail Preparation is Key
July 10, 2023
The key to selling and developing long-term consumer relationships is to connect with and satisfy customers’ needs and wants.
Opinion: If You Have the Energy to Grow, This Is Your Era
June 28, 2023
Dealers with the energy and runway remaining have a tremendous opportunity to grow and build wealth. If this is you, this is your era.
Opinion: Set Up Your Service for Success
June 27, 2023
Putting a plan (or processes) into place in your service department can change everything.
Opinion: The F&I Difference for Your Dealership
June 9, 2023
The best service providers working today employ a consultative, hands-on approach. This approach includes working with the F&I team on presentations, objection handling and financing.
OPINION: Sell in May and Go Away?
May 12, 2023
The old market adage “sell in May and go away” may have a ring to it, but is it valid advice? Unsurprisingly, the answer is no.
Opinion: 26 Motivators and the GLBA
April 14, 2023
A robust GRC program will translate into action when a dealership has a keen focus on creating a compliance program.
Opinion: Focus on F&I Basics in 2023
April 14, 2023
As the 2023 selling season arrives, some expected hurdles lie ahead.
Opinion: New Market Requires Eliminating Old Techniques
April 14, 2023
Over the previous three years, a major conversation point has been supply and demand. Now we must consider the market from a sales execution standpoint.