
Optronics International released its new STL104 Series custom LED logo lights in 4-inch round format. The new stop/turn/taillight is a low-cost alternative to Optronics’ original logo light, introduced in 2019, which made branded vehicle lighting available for the first time.
The supplier said the new lights enable custom logo technology at an affordable price. The company said specialty vehicle and trailer manufacturers can incorporate the lights into custom builds to create distinctive product differentiation.
Dustin Smith, vice president of sales for Optronics International, said the new lights’ introduction expands fleet branding’s creative possibilities significantly.
“Unlike vinyl graphics or conspicuity tape that can fade or be damaged,” Smith said, “these LED lights create a dynamic brand presence that attracts attention both day and night while serving their essential safety function.”
Each STL104 Series custom logo light features 29 SMD LEDs configured specifically for its round footprint. Ten LEDs are paired with optics for optimal light output. The remaining 19 LEDs illuminate the logo portion during stop and turn functions.
Optronics said the 4-inch light is fully compliant for under 80-inch applications and may be used in over 80-inch applications when properly installed.
Smith said, “We have literally put custom LED logo lighting within reach of any company that makes or operates commercial vehicles.”
For more on the new STL104 Series 4-inch round custom LED logo lights, click here.