Vogt RV in Fort Worth, Texas, opened a retail store dedicated exclusively to Type B and Type B-plus motorhomes.
The dealership also announced it would open exclusive stores dedicated to Jayco products and Tiffin Motorhomes.
Company President Aaron Vogt said: “These moves will allow us to further reinforce our commitment to service.”
The dedicated Type B store is named Leisure RV Center of DFW and will be in a new site at 4309 Airport Freeway. The new facility will include more than 6,000 square feet of space, including a 2,400-square-foot showroom, a 1,200-square foot delivery and customer orientation bay, and a 2,600-square-foot shop.
The store will carry brands including Leisure Travel Vans, Storyteller Overland, Pleasure-Way, Chinook RV, Midwest Automotive Design and Roadtrek.
Leisure RV Center of DFW is located a mile from the main Vogt RV store at 5301 Airport Freeway. The main location will become a Jayco exclusive dealership, called Vogt RV Jayco Supercenter. All Jayco’s lines will be sold at the store.
The Tiffin Motorhomes exclusive location will be at 5624 Airport Freeway, in a location previously used exclusive for service. All Tiffin products will be featured at this location with factory-trained staff involved with every sales and servicing process.
Finally, Airstream DFW, an exclusive Airstream dealership owned by the company, will remain at its 109 N. Chandler St. site, less than 5 miles from the other three locations.
The company said with Class B vans and B+ motorhomes’ increasing popularity, the decision to open a dedicated store aligns with Vogt RV’s goal of providing specialized solutions and exceptional experiences to adventure enthusiasts.
Vogt RV’s “Day One” priority scheduling will be available at all three locations. The program involves diagnosing repair issues over the phone the day or day after a consumer calls. The store orders parts after the diagnosis, then asks consumers to bring the RV to the service center once parts have been acquired. The company says the process shortens service repair times.
“The new store dedicated to Class B vans and B+ motorhomes is an exciting addition to Vogt RV’s offerings,” the company said. “It further reinforces the company’s position as a leading provider of recreational vehicles and demonstrates its unwavering commitment to meeting the evolving needs of the adventure-seeking community.”