Newsweek named Winnebago Industries one of America’s Most Trustworthy Companies for 2025.
The recognition is the second straight for Winnebago Industries. The RV manufacturer said the honor reinforces the company’s commitment to integrity, quality and customer trust.
Winnebago President and CEO Michael Happe said, “At Winnebago Industries, we believe that trust is built through unwavering dedication to our employees, customers and communities. We are proud to again be recognized as one of the America’s most trustworthy companies. This recognition reflects our continued focus on delivering high-quality products, fostering a strong workplace culture, and acting as a strong corporate partner with our key stakeholders.”
The Newsweek rankings are based on an independent survey of more than 25,000 U.S. consumers. The survey assesses companies on key pillars of trust: customer trust, employee trust and investor trust.
Winnebago Industries said the company’s success is guided by a set of core values:
- Do the Right Thing – Winnebago Industries operates with a long-term view, committed to responsible growth that benefits shareholders, communities and future generations. Environmental stewardship and ethical governance play a significant role in the company.
- Put People First – The communities where Winnebago operates and the stakeholders the company serves are at the center of everything the company does. Winnebago Industries invests in workforce development and safety, belonging and access programs and supports numerous local initiatives.
- Be the Best – Winnebago Industries said the company pushes the boundaries of what outdoor travel can look and feel like through quality, design and user experience. The company said its innovation is customer-centric and achieving winning results is the company’s north star.
Winnebago Industries was also named one of Newsweek’s “Most Responsible Companies in America for 2025.”
The company’s sixth annual Corporate Responsibility Report details its progress in environmental sustainability, ethical business conduct and community impact.
