Opinion: AI, Your Dealership’s Next Big Thing
July 13, 2023
Here comes change again. Just when you thought you caught up to the post-Covid marketing trends. You have not seen anything yet.
New Blogs, Opinions & Advice
Opinion: Retail Preparation is Key
July 10, 2023
The key to selling and developing long-term consumer relationships is to connect with and satisfy customers’ needs and wants.
Opinion: If You Have the Energy to Grow, This Is Your Era
June 28, 2023
Dealers with the energy and runway remaining have a tremendous opportunity to grow and build wealth. If this is you, this is your era.
Opinion: Set Up Your Service for Success
June 27, 2023
Putting a plan (or processes) into place in your service department can change everything.
Opinion: The F&I Difference for Your Dealership
June 9, 2023
The best service providers working today employ a consultative, hands-on approach. This approach includes working with the F&I team on presentations, objection handling and financing.
OPINION: Sell in May and Go Away?
May 12, 2023
The old market adage “sell in May and go away” may have a ring to it, but is it valid advice? Unsurprisingly, the answer is
Opinion: 26 Motivators and the GLBA
April 14, 2023
A robust GRC program will translate into action when a dealership has a keen focus on creating a compliance program.
Opinion: Focus on F&I Basics in 2023
April 14, 2023
As the 2023 selling season arrives, some expected hurdles lie ahead.
Opinion: New Market Requires Eliminating Old Techniques
April 14, 2023
Over the previous three years, a major conversation point has been supply and demand. Now we must consider the market from a sales execution standpoint.
Opinion: When Bottlenecks Collide
April 14, 2023
Typically, when analyzing dealership service data throughout the RV industry, we look at average repair event cycle times (RECT) for all work orders and their two main bottlenecks: work orders with warranty coverage and work orders with at least one out-of-stock part.
Opinion: 5 Tips to Make Training Programs Last
April 14, 2023
As HR and environmental health and safety (EHS) managers, you can retool your training programs to prepare for what is ahead. A future-minded approach can keep your workforce safe and engaged through a downturn.
Opinion: Time to Change Your Baby Again
April 14, 2023
For some reason, writers (including me) like to use analogies involving babies when communicating ideas. Why? Everyone was once a baby, and almost everyone likes
